ICC signs deal with IMG, to live stream 541 games across 3 World Cups

0
9


“This is a significant step forward for our sport and increases the size of our platform globally.”

A total of 541 matches across three upcoming World Cups will be broadcast globally following a live streaming deal between the International Cricket Council and IMG, the game’s governing body announced on Thursday.

The live streaming deal, which is up until April 2023, will enable fans to watch all qualifying matches to three World Cups: men’s T20 World Cup 2022, men’s World Cup 2023 and women’s T20 World Cup 2023.

“We are delighted to be partnering with IMG to deliver more cricket to more fans than ever before,” ICC Chief Executive, Manu Sawhney said in a release.

“This is a significant step forward for our sport and increases the size of our platform globally, which supports our long-term ambitions for greater sustainability for all of our Members.

The Apex body said “Of the 541 matches that will be broadcast, 145 are women’s matches and 80 Associate Members will see fixtures from 41 qualifier events being produced and distributed, with more than 50 of those Members enjoying global coverage at an ICC event for the first time ever.” The coverage will capture performance of new teams including Hungary, Romania and Serbia, who are competing for the first time in the men’s T20 World Cup qualification and Finland playing host to an ICC event for the very first time.

“In the Women’s T20 World Cup 2023 pathway, eight teams: Bhutan, Botswana, Cameroon, France, Malawi, Myanmar, Philippines, and Turkey will be making their debuts in international ICC Women’s events,” the ICC said.

You have reached your limit for free articles this month.

Subscription Benefits Include

Today’s Paper

Find mobile-friendly version of articles from the day’s newspaper in one easy-to-read list.

Unlimited Access

Enjoy reading as many articles as you wish without any limitations.

Personalised recommendations

A select list of articles that match your interests and tastes.

Faster pages

Move smoothly between articles as our pages load instantly.

Dashboard

A one-stop-shop for seeing the latest updates, and managing your preferences.

Briefing

We brief you on the latest and most important developments, three times a day.

Support Quality Journalism.

*Our Digital Subscription plans do not currently include the e-paper, crossword and print.



Source link

LEAVE A REPLY

Please enter your comment!
Please enter your name here